Interview

Will Guidara

Author Unreasonable Hospitality-Replay

October 23, 2023 01:21:07

Brandon Styll re-airs his most-listened-to episode, a March 2023 conversation with Will Guidara, author of Unreasonable Hospitality and former co-owner of Eleven Madison Park.

Episode Summary

Brandon Styll re-airs his most-listened-to episode, a March 2023 conversation with Will Guidara, author of Unreasonable Hospitality and former co-owner of Eleven Madison Park. Will reflects on selling his company right before COVID, the identity crisis that followed, and how the pandemic gave him space to write the book and think about what he calls his second mountain. He shares why he believes hospitality leaders need to do more than raise pay and offer better work-life balance if they want to bring great people back to the industry.

The conversation digs into building culture through pre-meal meetings, empowering teams to create Dreamweaver moments for guests, and why criticism, when delivered well, is a form of investment in your people. Will and Brandon also discuss embracing chaos as a sign of high performance, leading teams through losses (like the night David Chang beat Daniel Humm for the James Beard Rising Star award), and Will's father's idea that perspective has an expiration date. Brandon bookends the episode with thoughts on vendor negotiations, a job opening at Mere Bulles, and how Unreasonable Hospitality has become required reading for his leadership team.

Key Takeaways

  • Better pay and work-life balance are only two thirds of the staffing solution. The third piece is making the work itself fulfilling by giving team members agency to bring their own creativity to the guest experience.
  • Pre-meal is the most underused leadership tool. If you're only covering wine-by-the-glass changes and HR reminders, you're wasting the daily chance to reinforce why the work matters.
  • Praise is affirmation, but criticism is investment. Avoiding hard conversations means you're no longer helping your team grow, and feedback should be one-size-fits-one just like hospitality.
  • Hire for trust, integrity and work ethic over experience, then set such clear expectations during hiring that you almost talk people out of the job, so they show up with eyes wide open.
  • Adversity is a terrible thing to waste. Losses and setbacks are when leaders should hold the team closer, not retreat, because shared disappointment is where a group becomes a team.
  • Perspective has an expiration date. Will's father had him journal not just what he did at each role but how he felt, so he could tap back into empathy for servers, cooks and managers later in his career.
  • Restaurants should let ideas breathe. Lambert's House of Throwed Rolls exists because someone didn't kill a seemingly silly idea in the boardroom, and great cultures protect that space.

Chapters

  • 02:15Welcome Back and Episode SetupBrandon Styll explains why he's replaying the Will Guidara episode and how Unreasonable Hospitality is shaping his current leadership work.
  • 03:50Hiring a Manager at Mere BullesBrandon puts out a call for a front-of-house manager who has read Unreasonable Hospitality, with a clear rule about not poaching from local restaurants.
  • 05:21Vendor Negotiations and Being Corporate SmartBrandon talks about master distribution agreements, cost-plus programs and the 30 to 40 thousand dollars operators leave on the table by spreadsheeting vendors.
  • 11:20Welcoming Will GuidaraWill joins the show and shares his love for Nashville, naming Audrey as one of the best restaurants in America right now.
  • 14:30Selling Eleven Madison Park and the Identity CrisisWill describes selling his company right before COVID, almost signing three new restaurant leases, and the existential question of who a restaurateur is without a restaurant.
  • 17:00COVID, Presence and the Second MountainWill shares the prayer about holding onto pandemic lessons and how COVID gave him grace to write the book instead of just running back to what he'd always done.
  • 24:00Oxygen Masks and Leader Self-CareBrandon and Will discuss how leaders refill their tanks, why bad TV and Chinese food count, and why you can't ask staff to rest if you don't.
  • 31:30Mission, Buy-In and DreamweaversWill argues that the real ROI on unreasonable hospitality is on the team, because it gives frontline staff authority, agency and the joy of giving gifts to guests.
  • 44:00Hiring for Culture and Setting ExpectationsWill explains why he hires for trust and integrity over experience and tries to talk candidates out of the job so they arrive with eyes wide open.
  • 47:30Pre-Meal as the Heart of CultureWill calls pre-meal the most profound daily opportunity to keep teams inspired, and warns that the moment you think you've figured out culture is when it falls apart.
  • 56:30Praise, Criticism and Tough Love LanguagesWill pushes back on a workplace culture that overvalues praise and explains why constructive feedback, delivered one-size-fits-one, is real investment in people.
  • 01:02:00Losing the James Beard and Leading Through AdversityWill revisits the night Daniel Humm lost Rising Star to David Chang and talks about why hard moments are when leaders must hold the team closest.
  • 01:06:00Perspective Has an Expiration DateWill shares how his father had him journal feelings at every role so he could maintain empathy as he climbed, and Brandon describes his contest where staff swap roles with him for a night.
  • 01:14:00Lambert's House of Throwed Rolls and Final ThoughtWill closes with the story of Lambert's as proof that great cultures let ideas breathe long enough to see if they deserve to live.

Notable Quotes

"If praise is affirmation, criticism is investment. If you are not willing to take yourself outside of your comfort zone and criticize the people that work for you in addition to praising them, then you're never going to be having the hard conversations that help them get better."

Will Guidara, 58:30

"In most companies, the people at the top have all the authority and none of the information. The people on the frontline have all the information and none of the authority. Unreasonable hospitality helps bridge that gap."

Will Guidara, 34:30

"I don't drink my best bottles of wine on my best days. I drink my best bottles of wine on my worst days. My best days are already great. They don't need a great bottle of wine."

Will Guidara, 01:04:30

"The moment someone thinks, all right, I figured out our culture, is the moment it's about to fall apart."

Will Guidara, 48:55

Topics

Unreasonable Hospitality Restaurant Leadership Hiring and Culture Pre-Meal Meetings Vendor Negotiations Eleven Madison Park Staff Empowerment Nashville Dining Post-COVID Restaurants Feedback and Criticism
Mentioned: Eleven Madison Park, Audrey, Husk, Mere Bulles, Canlis, Claridge's, Lambert's Cafe (House of Throwed Rolls), Momofuku
Full transcript

00:00Hey guys, we are supported by Sharpies Bakery and we've been supported by Sharpies Bakery for the last year. And I tell ya, I couldn't be more proud of this partnership. Guys, they're a locally owned and operated bakery right here in Nashville for the last 36 years. Yes, they deliver fresh baked bread daily to your restaurant's back door and man, is it good. You wanna know what kind of bread they make? Go check them out at sharpiesbakery.com. That's C-H-A-R-P-I-E-R-S bakery.com. So they have over 200 types of bread and if you're wondering, well hey look, it's a special recipe that I like to use that we bake it in our house and it's kind of a pain but we like to do it. They can take your recipe and make that bread for you without any of the hassle, the mess, the labor. They'll just deliver it right to your door every single day. It is freshly baked. They love to give you a tour of their facility. Give Erin Mosso a call. Her number is 615-319-6453.

01:03You should do it now. What Chefs Want story is incredibly unique. The owner, Ron Trenier, met with a bunch of chefs in Louisville back in the early 2000s and asked them one simple question, what do you want? And the chefs, they responded emphatically. We want deliveries on Sunday. We wanna be able to split any item that you sell. We want a frictionless experience where we feel like we're being served. And so you know what he did? Something crazy. He did just that. So What Chefs Want is not only a company that's delivering fresh produce, fresh seafood, fresh custom cut meats, specialty items, dairy, gourmet, all of that seven days a week, they also offer 24-7 customer support. You wanna call, you wanna text, you wanna email, you can talk to somebody 24-7. Get your delivery seven days a week in an amazing selection of products. That is What Chefs Want.

02:04So if you ever wonder why do they call it that? That's your reason. Check em out at whatchefswant.com. Welcome to Nashville Restaurant Radio, the tastiest hour of talk in Music City. Now here's your host, Brandon Styll. Hello Music City. Welcome to Nashville Restaurant Radio. My name is Brandon Styll and I am your host. We are powered by Gordon Food Service. Man, it feels good to be back in front of a microphone for even just a couple minutes here while we do an intro. We have been absolutely crazy busy. I think that just the world has completely caught up to me and I have been spending a lot of time in the restaurants just trying to get everything going in the right direction.

03:10So I apologize about the lack of new episodes coming up, but you know what, that's life. That is part of this thing. And today we're gonna do a replay episode. We're gonna replay the Will Gadara episode. He's the author of Unreasonable Hospitality and the number one listen to podcast that we did. We recorded this on March 8th, 2023. And I thought this was a good moment to kind of revisit it because I've been working a lot in the restaurants and I've been working, I've been teaching a class to my team on this book because it's amazing. And I'll start off and tell you guys that I need some help. I need, I'm looking for a manager, looking for a manager for Mayor Bull. I need a front of the house manager and I need somebody who has read this book, who understands this book because it's a lot of the stuff that is in this book is what's in my brain going forward and I need that kind of person to help me lead this team.

04:12Now I do wanna give a caveat out there. I've never used this podcast really to find staff. If you work right now at a locally-owned and operated restaurant and you think this might be a good opportunity for you, know I'm gonna call the person who owns the restaurant that you work at. I don't wanna take any employees from any locally-owned and operated restaurant. That is not my goal here. But if you're listening to this and you know somebody who would be amazing for this job, then please send them my way. But I will, if you do work for somebody right now, I'm gonna check with them. So if they know you're looking and you're looking for an opportunity and somebody wants you to grow and you see the opportunity, then great. Hit me up, Brandon at mayorbulls.com. That's Brandon at M-E-R-E-B-U-L-L-E-S.com. That's an email that you can send me your resume to. I'd love to meet you. But again, not trying to take anybody from any restaurants. If you work at an Applebee's and you're a great manager and you wanna do something different, you wanna move to a locally-owned and operated restaurant, happy to talk to you.

05:14But if you're working right now at one, it's important to me that we are all on the same page here. So that is something I wanna talk about this book because there's one big part of this book and I did an episode last week, I never released it. And it was a 45-minute episode where there's a part in the book where he talks about being restaurant smart versus being corporate smart. And he had the opportunity to go run a restaurant in New York and he decided that, he talked to his dad and his dad said, don't do it, go work for a corporate restaurant because you gotta get corporate smart. I did a whole episode last week about vendor negotiations. Some people wonder, I own a company called New Light Hospitality Solutions where I help restaurants operationally. And I don't do this a lot because obviously I'm very busy. But one of the things that I do is I help people negotiate contracts. I help them find their broad line vendors. How do you do a negotiation?

06:14Because a lot of times these companies do a great job and they offer a lot of things that you don't even know that are offered that you could ask for or that you can do. And a lot of people feel like, hey, if I use multiple companies, then I can save money because I'm buying the cheapest product and that just doesn't work. If you've listened to the show, you know this is a math problem. The more packages you can get on one truck, the better situation it is for you. So I did an entire episode last week, but I thought I gave away too many secrets. And I didn't want to upset a bunch of people. It was almost like the magician revealing all of the inner secrets because I worked for large produce companies for 11 years and I was at US Foods for four years and I put together a lot of deals and I understand both sides of this and how they can work together. I think it is vital that you find a broad line vendor that you can trust and then you go all in with them over a three year deal. And that is called an MDA, a master distribution agreement.

07:17What you want to do is you want to put all of your eggs in that basket and lean on those people and use them as a partner. There is a full process that goes into this with bidding against all of the companies. And when you bid against all of the companies, you're going to get the best offer to you. And then you choose the company that you like the best, who tells you the best things that they're going to do for you. And then you can negotiate something called which is a cost plus program for all of your items, all your different categories. And you negotiate that over a three year span. So what that does is it locks in your prices through all of the market swings and adjustments. So you're paying a cost plus. And I can go into a lot more of these details. I've worked with about 10 different restaurants in town. I've negotiated their deals for them and I think all of them are pretty happy with what is going on. And I offer that too. I do one at a time. It's kind of a side thing that I do to help out. And I've had some people reach out recently with some questions about, hey, what do you think about this? Or what do you think about that?

08:18And I did a full episode. If you want to hear that episode, I can send it to you. And it has a lot of the details in it. Just send me a message. Send it, I've already given my Maribol email, but find me on Instagram. Send me at Brandon underscore NR, same message that says, hey man, I'm curious about what you're talking about. Because most people that do this, I say between 30 and $40,000. That's a high number. And if you think about that number, man, what could you do with 30, $40,000? And sometimes that's cash that you just get. Sometimes it comes in rebates. Sometimes it's in a pre-bate. Sometimes it's in menu printing and R&D. There's a lot of things that come along with doing a vendor negotiation. You just have to know what to ask for and how to leverage yourself to be amazing. And some of that comes with reduced delivery. Sometimes it comes with what time you get your deliveries in consolidation. There's a lot of things that go involved with that. But if you wanna learn more, I can tell you more. I can send you this episode. Happy to let you listen to it.

09:20But you gotta send a message because I'm not gonna release it out to everybody. And there's a lot involved here that I can help you with. So with that being said, Will Gadara is amazing. And this corporate smart side of things can save you a lot of money, but you also gotta be restaurant smart. And I thought so much of this interview was just so thoughtful and just amazing. That I wanted to share it again. And we're in the process of getting a bunch of interviews set up and lined up. Again, finding the time to do all this stuff. I think that's the number one question people ask me is, where do you find time to do everything? And right now I'm having a hard time doing it. So when we get all this stuff lined up, we're gonna get it together and we will have new episodes next week and the week after and the week after. And we're probably gonna take a break for the month of December. We've got some new sponsors about to come on. Lots of fun things starting in November, going into the holiday season with Thanksgiving, Christmas, all the good stuff. So with that being said, I'm gonna jump in to this episode right now with Will Gadara.

10:23And I look forward to hearing from you, whether or not you've got a leader for me or whether or not you have a question about your own vendor relationship. And obviously I'm a big fan of GFS. They do a great job. But I also, they know that I do this. So it's a thing that I wanna help you guys. It's not just a, hey, you should use GFS. Well, I recommend them. There's a lot that goes into that and I wanna help you guys get there. And end spreadsheeting once and for all because it does not help. It is a myth. It's not the thing you need to be doing. We need to learn how to trust our vendors again. And if you wanna know some vendors to trust, just listen to the podcast. I talk about them all the time throughout the ads. These are people that I use, I've done negotiations with and have proven over time that they do a fantastic job. And I'm a big, big fan of all of them. So with that being said, again, let's get in with Will Gadara. We are super excited today to welcome in Will Gadara and Will is the author of Unreasonable Hospitality, best-selling author of Unreasonable Hospitality as well as the former owner of Eleven Madison Park.

11:38Welcome to Nashville Restaurant Radio, Will. Thank you so much. I'm super excited to be here. I wanna go on record with saying that I think Nashville is without question, this is not pandering. This is a genuine comment. And I think it's gonna be a very, very, very, very, not pandering, this is a genuine comment. One of my favorite restaurant cities in the country, one of my favorite cities in the country, full stop. Oh, that's awesome to hear. Do you have some favorites in Nashville? I mean, so I think that Audrey is the best restaurant in America right now. I think that they are doing, and I haven't been upstairs yet. I only had the meal downstairs. Did you go upstairs though to see it? I got the whole tour. This was early days. And by the way, I was there during, it wasn't even like open yet. This was during friends and family. And it was already just crushing it. I've always been a fan of Sean's cooking. And I believe that the cheeseburger at Husk back in the day was one of my favorite cheeseburgers on the planet.

12:44But there's something that feels so fully integrated about that restaurant that yeah, I still think about that meal often. I feel like he's very intentional with a lot of the things and upstairs with all of the little, the library and the studio and then the kind of like the break room that has like the shag carpet and the things that are for the staff. If you need a moment, go upstairs. There's noise canceling headphones, take five minutes and just calm down kind of a thing. I think a lot of that is so incredibly thoughtful and we need more of it. You know, there's this book called Second Mountain by David Brooks, which if you don't have time to read an entire book, there's an op-ed that he wrote in the New York Times called The Moral Perils of Meritocracy, which is basically a summary of the book. And that term Second Mountain is all about how you can accomplish extraordinary things on your first mountain and then life, you know, happens.

13:56And for whatever reason, whether you decided to climb down off it or whether you got knocked off it or whatever the case may be, it's most often when you climb your second mountain that you find like the most profound fulfillment. And I feel like that place is Sean's second mountain and it was cool to be able to step inside a world that he created and just exist there for a while because it's a pretty cool world. Is Unreasonable Hospitality your second mountain? No, I think Unreasonable Hospitality is like the, we're just gonna be jumping from one metaphor to another. It's okay. Unreasonable Hospitality is the bridge between verses for me. Very nice. I like that. Do you, what is your, do you know what your next mountain is? My next question is, I introduced you as author and former owner.

14:57What are you doing today? It's fun or funny rather. I sold my company at the end of 19, very beginning of 20th before COVID. What timing? Yeah, and it was not due to some prescient knowledge of the world's pending vacation. But the moment I sold it, and I've learned through spending time with a lot of fascinating people over the course of the last three years that this is not uncommon. I had like this existential identity crisis where, and I think this is common when you have spent so much time doing something and you're reasonably celebrated for the work that you've done doing that thing, where people start to confuse who they are with what they do.

15:58And so the moment I sold it, I almost like frantically said, wait, what did I just do? Okay, I need to, I need restaurants. Who was a restaurateur without a restaurant? And started frantically putting together an amazing team and raising a bunch of money. And when COVID started, I was a week away from signing three restaurant leases and a corporate office lease in New York City. And I had a couple, like all three restaurants would have been awesome. And then COVID started and I came up to our house in the country, like many people for what I thought was going to be a few weeks. And then a few weeks turned into a few months and you know the drill. Ultimately making the choice to kind of let those plans just go. I think that during COVID a lot of people, in spite of whatever financial loss or loss of life that people suffered in there as individuals or within their community, most people can point to one thing about that experience that they're grateful for.

16:59Something they learned about themselves or the people around them. It was perhaps most eloquently put by a friend of mine, you know in the beginning of COVID when you'd have those Zooms with friends and family just because you were desperate to feel connected to someone, anyone. And there was never a new gender. It's like what we were supposed to do at that time. I started a podcast. Oh, that's true. And here we are. Had a lot of Zooms. Well, I was on a Zoom and on that Zoom were my friends from Canlis Restaurant in Seattle, which is currently run by the two younger brothers, Mark and Brian and the older brother who's a pastor in Washington was on the Zoom and he was sharing this prayer that an older woman said in his church, I pray that the things we're being forced to do today are things that we choose to do tomorrow. Like how can we hold on to the lessons of this time and bring them forward into our life once some amount of normalcy is restored? I said that because I think there's a lot of those things that if people approach life with enough intention, they can bring lessons out of that shared experience with them.

18:04For me, the gift that COVID gave me was that it gave me the grace and the space to not just run back and do the things that I always had done, but to choose what I wanted to do next. And so the book was kind of the half step. Okay, let me process my life before this and let me also seize on this space as an opportunity to put language to all the things that I understand intuitively such that I can not only share the lessons I've learned with as many people as possible, but also help me articulate them more effectively as I go forward. So this is a very long answer to what could have been a short answer. Hang on every word. One of the things I've always said to my teams is that to be successful at anything, you need to take the time to articulate why the work matters.

19:05What is the impact you are having on other people? Because in the hard days, it's impossible to find gas in the tank if you don't believe that your work can make a difference. And I love hospitality because I believe in my restaurants, alongside my team, the ability to help people celebrate some of the most important moments of their life or to give them the grace, if only for a few hours, to forget about their most difficult ones, to inspire people to be better versions of themselves through our attention to detail, or we can just make the world a nicer place by being really nice to everyone that walks through our doors. I've always believed that we can create these little magical worlds in a world in desperate need of more magic. In my last life, I got to do that for people over the course of a few hours, and I'm pretty sure that my second mountain will revolve around that same idea, but where I can create a world where I can invite people in for a few days.

20:11That's what I'm dreaming about now. Wow. That's fascinating and interesting, and I'm like- I'll leave it kind of amorphous there at this point. I love that. No, I think that's me. I can't wait to see what that turns into being. I bet that's gonna be something amazing. I did not with intention try to spend the first 12 minutes of this podcast throwing you completely off your rhythm, but now here we are. We're just hanging. No, this is beautiful. What are the things when that prayer happened where that we, when she said, I want you to remember these moments and carry it through, and I'm paraphrasing, what are the things that you learned through the pandemic? You yourself, you said you went into your country house. What are the things that you're taking with you going forward to kind of manifest that prayer?

21:13Does that make sense? Yeah, for sure. You know, if you talk to anyone that's ever worked for me, one of the things they'll say I do a lot in pre-meal meetings is use like dating or parenting or marriage or friendship metaphors to help explain how we should be approaching and pursuing relationships at work. I've for a long time tried to use lessons from life to help me be better at work. And I actually think that during this last season, it's worked in reverse. One of the things I talk about all the time, if you want to create a culture of hospitality is you need to create the conditions where everyone on the team is able to be present with the people they're serving. And I understand that's like way overused these days, but when I say be present, what I mean is they care so much about the people you're with, you stop caring about all the things you need to do.

22:24I think so often we all have such long to-do lists. By the way, that applies to an executive or a server that we aren't able to slow down for long enough to actually listen to the people around us, all the things they're saying and all the things they're not saying. I think during COVID, I finally allowed myself to be more present in life. I'm one of these people that if I don't have a clean inbox, I have an inability to be present, right? I need to know that that part of my life is tended to in order to just be with my family or my friends. And COVID made me much, much, much better at that where I'm fine ignoring one part of my life to be better at pursuing the other part of my life. And so I think that's a big part of it, right? Well, I think you said in the book, put your oxygen mask on first before helping others.

23:32That's one of the things I took out of there. And I think that's gonna happen right now in the hospitality industry is I think that we all took this little break, right? Which for a lot of business owners wasn't a break because they're trying to figure out what the hell they're gonna do. And then you have all this time to be at home and ideate and think of all these amazing ideas. Then you have to go put them into action. And then there's a staffing, we lost a lot of people. There's this big exodus of people that are leaving this industry for other industries. And now I think we're seeing some of those people come back now. But everybody's just been hustling so hard. And I think that we're gonna have a point here real soon where people look in the mirror and go, what the hell? Like I have just, I don't even know what happened. And I think that put your oxygen, I've used that reference of the past few days like five times where somebody is so concerned about something else that's affecting them. And I said, stop, take care of yourself first. Figure out exactly what's going on with you so that you can be the best version of you to help somebody else. Because you helping somebody else while you're incredibly stressed isn't really helping them.

24:37And it certainly isn't helping you. And I thought that was a really good part of the book that I kind of took very to heart because I feel like I'm in that same situation. And I was gonna ask you like, I'd love for you to kind of talk about that more in context of what you had, but I think that you just now referenced it. Yeah, I think indirectly. No, for sure. I think they go together very, very well. I think when I, honestly, for me filling my oxygen mask, actually, or putting on my oxygen mask or filling my gas tank or refilling my pitcher, I have a lot of metaphors to describe the same thing because it's that important to me. For me, that actually is time alone. My oxygen mask gets put on when I binge watch bad TV and order Chinese food. My wife's oxygen mask gets put on when she goes for a run or a hike and she's on one now.

25:42But inevitably, I guess also my oxygen mask gets put on when I am genuinely and sincerely in community care. And so, yeah, I think that it is that. Being able to slow down in life enough to be present with the people that I love, and that's the reality, right? During COVID, we spent time in person with the people that we really loved more than anyone because outside of going to work, we weren't going out to cocktail parties with a bunch of strangers. We were only, there was a trust that needed to exist in order to justify time spent with others. Yeah, I think that you kind of touched on something around that too, which is the pandemic kind of shined a light on us having options and choices that maybe we didn't realize that we had because everything is just so go, go, go, and we get so caught up in that rat race, particularly in the restaurant industry, something that Brennan and I have talked about a lot, and we talked about during the pandemic, was I was so caught up in the day-to-day of feeling so mired in the day-to-day operations of the restaurant that even when I had those moments of trying to press pause and enjoy myself, I wasn't enjoying myself.

27:00And the pandemic really allowed me to set boundaries, I think, with myself around, like you said, the email inbox, or I have to give myself that time to recharge, and I found myself so many times over the last several years making that boundary with myself again because it's so easy to get back into those habits that you were before. Do you find that your life now kind of not being in the day-to-day of restaurants, does that feel strange or are you used to it now of just, oh, my life is much more relaxed than it used to be? I don't have to work more service tonight. Nobody's calling out that I have to cover for when I had dinner plans somewhere else. I mean, yes, the strangeness feeling has subsided, right? I find myself actually very, very busy again, just in different ways. But for a while, it was definitely strange. I think any time anything materially foundational in our lives changes, there's a learning curve to actually understand that new normal.

28:10Love the edge of chaos. You love that, you love the chaos of it. Do you find that other places now? Well, I think you can create chaos in any situation if you try hard enough. I mean, when I put out the book, my life was profound chaos for about three months. It's just in a different way. I think that the thing that I believe I have in common with the other people who do what we do for a living is that there's just this desire to push. Whatever you're doing, you want to try to just get a little bit better at it every single day. And I think that, okay, the restaurant business is chaotic, but it doesn't need to be chaotic. You could just run a simple little thing and keep it simple. But I believe that it's high achievers that add the chaos because there's never a moment where people are fully aware and there's a moment where people are fully content with what they have.

29:12We always want to push and get better and improve and challenge ourselves and those around us. That's why I think in the absence of chaos, does it mean that you've figured it out or does it mean that you're no longer pushing hard enough? I don't think things should always be chaotic. In fact, I like to plan the cadence of my years such that I push, push, push, and I'm like, okay. If you're in fifth gear constantly, you're gonna burn out a car, right? You need to understand how to go up and down. But so yes, even though I'm not running a restaurant right now, the other things I'm doing have managed to produce plenty of chaos on their own. Yeah, I know what you mean. I've kind of over the last couple of years transitioned out of working service all the time to a much more work from home type of role doing marketing and events and all of that sort of thing. But thinking, oh, as soon as I don't have to work service every night, my life is gonna get so much calmer and so much more relaxed and I find that I'm somehow busier than I've ever been.

30:16So we do find ways to, I think, invite that into our lives. I love it. When you were speaking the high performers and constantly creating the chaos and wanting more, I'm never just okay. Once we hit something, I'm like, well, let's, and I love, I've said when I read the book, it was like somebody was in my head and they were writing out all of these thoughts and I love the fact, the way the book wrote because I'm like, this is, we have a restaurant here in town and it's in a 7,500 square foot mansion. It was built in 1942. It's beautiful and it was a farm. It was a farm, but it was a horse farm. But the actual, you pull up in these huge pillars and it's just this huge house and you walk in and each room is custom and it's, when you described 11 Madison Park, I was like, that's Mary Bowl. That's our restaurant. I mean, and it's amazing and every ounce of potential to create an incredibly memorable experience in this building exists.

31:18It's not just a little restaurant in a strip mall that we think is really special. Like, it's an entire experience and we do a bunch of private events and parties and weddings and all of these things and we have all this information on our guests before going in and my brain is going, well, if we don't have, we need a Dreamweaver like tomorrow. I mean, we need, this is, we have all of the recipe, the ingredients to make something really amazing and this is our roadmap, this, what they did. And it wasn't just, hey, look, let's get from being a two star to a three star. Once we're a three star, let's go to four star and then let's shoot for the best restaurant in the world and it's never just, oh, look, we did it, we're done. You're constantly pushing and I feel like that's something that I kind of struggle with sometimes because I want to make sure everybody that's on my team is with me on that because I don't want this to be some big goal that I want to accomplish that nobody else does. And I liked how you led your team there. And it was the- Go ahead.

32:18I want to say two things real quick. Hey, you'll never accomplish it if no one else does. 100%. There's no world, like unless everyone on the team is fired up and excited to go along for the ride, then it's just a kind of a fool's errand where one person ends up holding the bag. But I think given the right team of people, if that is what they want to accomplish, that is actually the way to make the work fulfilling. It's kind of one of my whole things that I think is so powerful about unreasonable hospitality. And bear with me and I'll land the plane on this, but okay, everyone's struggling with staffing right now. They're struggling because yeah, a lot of people left the industry because they realized that they weren't fulfilled by it. And the way that most people are reacting right now is to give people a bit more time off or pay people a bit more money.

33:24Both of which are important things, right? A bit more work-life balance and the ability to earn a living wage. Those are very important, but those two things alone are insufficient. Because what we need to do in order to get the best and brightest people back into our world is to make the work more fulfilling. The whole idea of a Dreamweaver, it's a beautiful way to make the guest happier for sure. It's also a beautiful way to increase your bottom line. And I really believe that it does require an investment, but I believe that a return on that investment is although difficult to measure so vast, it's incalculable. But I believe the most important impact is the one it has on the team. Because when you create a culture of unreasonable hospitality, when you give your team not only the permission, but the resources to come up with their own ideas and make those ideas a part of the experience they're serving to their guests.

34:29You result in an environment where they are no longer just serving plates of food that someone else had created. They are imbuing the experience with their own creativity. There's this guy, the retired naval officer, who I quote in the book, who says that in most companies, the people at the top have all the authority and none of the information. The people on the frontline have all the information and none of the authority. Unreasonable hospitality helps bridge that gap. And in doing so gives people agency. And I think it's such an important thing to give because I've never met a single person who is not more fulfilled and energized by the work than once they have the ability to actually speak into the work they're doing. But I also think it's remarkably powerful because you're also giving the gift of being able to give gifts to your team. I don't think there are any, there are few things. I don't think there are many things more energizing than seeing the look on someone's face when they receive a gift you're responsible for giving them.

35:34Right, it's selfless, but it's selfish too, right? When, I'm not sure if we were recording yet when we were talking about the blanket. But as good as it, so for everyone at home, Brandon sent me like the most thoughtful gift because I just had a baby and he recognizes that when you have a baby, it's actually your other kids that feel the weight of the change in their world. And he sent me just a perfect gift that represents the kind of togetherness I want as a family. And it felt good for me to receive, but I'm sure it felt as good if not even better for you to see the look on my face when I received it. I think we all need to remember that better pay and more work-life balance is only two thirds of the solution. The real solution comes when you make the work more fulfilling and if you can empower your team to bring their own creativity to the experience and to do it in a way where they feel the beautifully satisfying feeling of being able to give other people gifts or gestures of kindness.

36:48I think that is when the plan actually starts to fully come together. I think that's so interesting. And it's a point that I haven't really considered because there is so much in hospitality over the last couple of years. Obviously there's been quite a cultural reckoning around how workers are treated, how workers are paid, work-life balance for our employees and kind of trying to rid some of the toxicity that we all have experienced at times in the restaurant industry. And like you said, a lot of young people are kind of jaded and don't wanna get into hospitality because of the horror stories that they've heard. How do we as a community talk about that more, about that other third, that other piece that makes people want to come work in restaurant, that makes people want to stay working for you? How can we get that as much of the conversation about as the bad stuff?

37:52I think we're doing it right now. Are we doing it? This is the conversation. We're trying. Well, and I think too, all three of us are kind of from a similar era. We're all around the same age where we came up in a different restaurant culture than the ones that people are entering today. So we're kind of, I think, experiencing both sides of it and having to get our minds around that next. And we're the leaders that are gonna lead into this next generation. And we can, I think it's important because we know what it was like and we know what we would like to see and I think it's an amazing responsibility for us to do that. I think it's important. I mean, I've always believed that if you're passionate about something, you gotta talk about it as much as you can, not in a righteous way, but just in an impassioned way. Because I think that what gets talked about is what gets thought about. And I mean, I wrote a book about it and that's like the central thesis of the book is kind of what I was just saying, right?

38:54There's a lot of other lessons that I learned, but if I were to like point at what I believe is the most important takeaway of it, it's that. And I think it just happens to be especially relevant to what's happening right now. I love that you referenced Rory Sutherland in the book. Alchemy is our, I have Brandon's book club and Brandon's book club, the book of the month is Alchemy by Rory Sutherland. And it almost seems like a little bit of alchemy here because raising pay and giving more vacation time is total, it's logic, right? You do what everybody, if you do the logical thing, you get exactly where your competition is. The alchemy there is people will stay engaged and care more when they have buy-in, when they understand that what they, when they matter. You know, nobody wants to go to work and just punch in. I mean, some people do, but just punch in, punch out to be a cog in a machine. But if you can contribute and you don't necessarily have those massive leadership skills, whatever, but if you can come in and you can feel like you're contributing to one guest having an amazing experience or contributing to the whole because of a unique talent that you have, I think it's important to figure that out and to encourage that.

40:13We have a core value in our restaurant that's do the right thing. It's not do the right thing in the standard steal, don't steal. The core value means we empower you to do the right thing. Even if it's the wrong thing in the moment, we want you to feel empowered. If in your mind you feel like you're doing whatever you can to make this guest a repeat guest and to make their experience great, we empower you to do it. And if it's the wrong thing, we'll talk about it afterwards, but it's okay. But we, the 95-5 rule that you had, we tell our staff, you can step out of our system at any moment you want in order to take care of the guest. It doesn't, it's not, you're not gonna get in trouble if your heart is in it and you felt like that's what we needed to do, then it works. Then 100% go, do it. But 95% of the time we want you to stay in the system because this is how we do it. I can't just have a bunch of rogue people running around doing things. There has to be systems in place, but I really want that to be something that people feel empowered to do. And it's a little bit of that stepping outside and not doing what everybody else does.

41:15And I think that you hit on that to a degree. You've touched on, you've made it a little bit more emotional than it just being a straight, this is rule A, rule B, rule C. You gave people the autonomy to do that. Well, cause there's some gray. I mean, I think you need to embrace the gray. Hospitality is not black and white, right? There's like a lot more to it. I mean, I talk about service being black and white and hospitality being color. And that's more difficult to govern with rules, right? Like you need rules, right? You need, obviously you need rules. But I think great leadership is having the ability to let people fail and then helping them understand what they did wrong such that the next time they can do it better as opposed to like creating rules that are so stringent that they never find the boundaries. I saw Alain Ducasse speak at MAD years ago. And he said that, and this is only so relevant. Siri just came onto my computer, something that I just said, invited Siri into the conversation.

42:22He said that if they don't close any of their restaurants, it means they didn't push far enough that they played it too safe. I think like genuine hospitality, you need to take some leaps and every once in a while you're gonna fall flat on your face. And our role as leaders is to pick people up when they fall and try to give them the guidance such that they're less likely to fall again, but to not ever stop them from falling. Almost encouraged falling. Yeah. I have a brand new manager I just hired last week. She's a young woman and she doesn't have a lot of, she has the attitude of a champion. I mean, everything, she gets it. And she said, I said, are you a little nervous? She goes, I'm a little nervous. And I go, good. I said, nervousness is good. I said, but ask dumb questions. Ask the stupidest questions. If you don't know what PNL stands for, ask the question. If you don't know what this is. And I go, and I'm expecting you to make some mistakes.

43:22I'm expecting you to get outside your comfort level and make mistakes. I get that. Do not feel ashamed. We'll have conversations about it. It's okay. But that's how I can teach you everything I can possibly do. And you're gonna have this overload of things. But until you go actually mess up because you're trying to do something great, then I can't teach you that stuff. And so do not fear that I'm gonna have any kind of, I mean, don't leave the restaurant with a case of Jack Daniels and put it in the back of your car. But, you know, do the right thing. Within our- There's a big difference between messing up while you're trying to do something great and then just simply messing up. Yeah, I'm like, don't make those mistakes. Well, I didn't know I was supposed to take home bottles of wine at night. But I- You're trying to throw a great party though. You know? Mm-hmm. But no, I think that that's 100% spot on. Building teams, you know, I think one of the things that really inspired me was how you built these teams and how hiring, you know, that's one of the things I've, as you introduce, this is what our goal is gonna be.

44:32This is where we wanna go. When you said we wanna be the best restaurant in the world, or when you move from, you wanna be a four-star New York Times restaurant, how do you get everybody on board? What do you, how do you hire for that? Now, I know Love Madison Park, you probably have people coming in there who are absolute pros, but do you have any kind of secret sauce when it comes down to how do you find and hire the people that have that passion? I mean, in the beginning, to be clear, we weren't, right? Hiring was very hard for us in the beginning. And I mean, I've always believed, not always, in fact, it's took me a long time to get to. I now believe that the best way to approach hiring is just to find people that you trust, that have integrity, that wanna work hard, and who you wanna spend time with, and hire those people. Understand that you can teach them all the other stuff.

45:35I love our business, I've been doing it since I was a little kid, right? I believe that there's an endless amount to learn and that hospitality is a craft that can be pursued. It's also not rocket science, right? We're not saving, like, we're not in an operating room or launching rockets, right? You can learn this stuff if you have an appetite to learn. And then before they join the team, set very clear expectations for them, and what you stand for, what you wanna accomplish, what the work will be like. I would generally try to convince people not to take the job, because I wanted them to take it with eyes wide open. And there's nothing worse for a culture than hiring someone and two weeks later they leave, because they're not happy, right? That just has a terrible impact on the people that are still there. I've never cared about experience, with a few exceptions and a few certain positions.

46:42I just like to hire great people who seem to be jazzed about what we're trying to accomplish. But to get people fired up about the mission, that's not one and done. That's not done when you hire them and check. That's a living, breathing thing that a leader needs to do every single day they walk through the doors. I think every day, pre-meal is the most profound opportunity. If any restaurant is doing pre-meal, if any restaurant's not doing pre-meal, okay, figure it out. And if any restaurant is doing pre-meal and all they're talking about is wine by the glass change or a new dish or the fact that health insurance enrollment ends next Thursday, what a wasted opportunity. That is the time every single day that you keep people inspired to want to pursue the mission. Where you create beautiful conversations around inspiration and things you want to accomplish and why you want to accomplish them and why the work matters and why you're doing all this stuff.

47:48That's almost like the second most important part of leadership. Leaders for a very long time, all that was required, this is like Braveheart days, right? It was like you needed to be the person with the confidence and conviction to say, this is where we're going and people would follow you. Then over time, that changed. People weren't motivated to just follow someone. They wanted to understand why they were going there. Now, I believe with the current workforce, people aren't even satisfied with understanding why they're going there. They want to actually have a hand in deciding how they're going to get there. But you can't skip the why. That's how you get people motivated. A, if you're passionate about something, don't be embarrassed by your passion. Scream it from the rooftops. Passion inspires passion. And then talk about why you're passionate. Talk about why you're excited to accomplish something. And then as you see people on the team infected with your passion, invite them to talk about why they're passionate.

48:49Let their passion inspire passion. But it is a daily task. Culture is a living, breathing thing. And the moment someone thinks, all right, I figured out our culture, is the moment it's about to fall apart. Wow. I just had a moment the other day. We were just talking about this morning where we had all of our entire leadership team. We had a party the other night. It was kind of a party where we brought the end. We have a, we're working on a new spot. And we had every single person there. And there was a moment where I was sitting in the room and I looked back the last four years of sitting down and individually inspiring and talking to each one of these people and seeing them all in a room, interacting, engaging, talking and laughing. I often say that nothing I work on happens tomorrow. And you're probably in the same boat.

49:49You have these ideas or you're taking an idea and then you have to implement it and then you have to get the right things going. And then finally, six months down the road, you can kind of see it. I love washing my car and mowing my yard because I get an immediate result that I get like this dopamine hit that I'm like, look at the stripes in my yard. That took me an hour. Like it's done and I get to see it because nothing I start, I don't see it forever. But there was this moment the other night where I was sitting in the room and I was watching all these people and like four years of my life kind of went back and was flashing through individual conversations with every single one of those people. They understood the passion or they wanted it. And to see it all in that moment was like that moment right after you wash your car and you go, damn, my car looks good right now. Like it was that moment for me and it was really special. It was a, I didn't really say it, but I was like, that was a really special moment for me to see that. And I was very hopeful for a future. And it was really nice. Those are the, by the way, the moments that you just described are the kinds of moments that I missed the most about having restaurants and the ones I'm most looking forward to having again.

50:58Caroline, what are your, if you were to leave the restaurant business tomorrow, what would be the thing that you would miss the most? Me, I mean, I feel like I'm one of those people that I think it's like a Mark Cuban quote where he says, you know, I'd rather make $50,000 working for myself than 500,000 working for somebody else. And I love just being able to kind of create my own destiny. I'm someone who's only ever worked in restaurants. I've almost with very one or two small exceptions when I worked at PacSun in high school for six months, I've never done anything other than work in restaurants. So it is hard for me to imagine doing anything else, but I really think that that would be the thing I would miss the most is being able to create that experience, being able to create my own destiny, really, around what I do in hospitality.

51:59I think that I did leave indirectly. I went and worked for vendors. I ran a produce company for 11 years, and then I was a district sales manager at US Foods for several years. So I was still in the restaurants, but I didn't work at nighttime, I didn't work on the weekends. And I met a guy named Steven, I've known Steven for many years, and he always said, I knew you were a closet restaurant guy, you wanna be back in the business. I got married and my wife said, I don't want you to work in those hours. So I got out of it to work different hours. But the thing that I missed was the chaos. I missed the ability on a Friday night when there's a lobby full of people and everybody's running that, okay, I need this over here, I need this over here, let's do it. And just that there's an endorphin rush that you get from that. And then I also miss, you know, there's a moment we have in our restaurant at Maryville where somebody's in there doing a rehearsal dinner. Okay, there's a rehearsal dinner, and the mother of the bride is, the mother of the groom is saying, giving the bride a token that says, this is from our family, this is something blue, I want you to have it, this is for your first children.

53:10And these moments that people trust us with for the rest of their lives, they're gonna remember that moment. And being there, being led into that and sharing in some of those moments, to me, I mean, call it sappy, whatever it is, but those moments are, these are lifelong memories these people are creating and we get to be a part of that. And we can make it amazing and memorable, or I can just make it, here's your prime rib go. You know, like, I think it's just those opportunities to create when you don't have to. Thomas Cox, who for a long time was the general manager of Claridge's in London, which is one of my, I think one of the greatest hotels on the planet. He spoke at the welcome conference and I don't remember exactly the articulation, but he said, our goal at Claridge's is to end up in people's autobiographies.

54:11That a moment they had within our walls was so significant in the context of their lives that at the end of those lives, they look back and commit them to paper that we're a part of their story. And I thought that was so cool. And that's kind of what you just said. Yeah, no, I'd not take it to that level, but that would be a really great thing to have happen. But yeah, I mean. If you have that kind of memory. That's the thing, but we can do that though. We can, those guests, you know, I've had guests, there was a guy came in not long ago, but he had a, we have a Santa Fe chicken dish we did. And they come by the table and he had taken one bite out of it. And I said, sir, is everything okay with your, with the dish? And he goes, that was fine. And I said, okay, and his daughter was with him and she goes, he just finished a round of chemo and he's just not, he thought he wanted that, but he's just not really there.

55:13And I looked at him and I said, well, what do you feel like? If this wasn't it, like, what do you feel like? And he goes, I don't know. I go, look, I got a full kitchen. I got all kinds of ingredients. If you want a bowl of vanilla ice cream, if you want this, whatever you want, I can make that. And he looked at me and his eyes went, he goes, I'll have a bowl of vanilla ice cream. And I said, you got it. And I went back and I made him a vanilla ice cream and I brought it back to the table and I came back to check on him, you know, five minutes later, how was it? And he was crying. The guy was literally crying. He goes, nobody has ever treated me that way. They just look and go, oh, you didn't like my food and they leave. And his daughter was like, that was the most special thing. That's the kind of stuff I think I'd miss. That ability, that's the magic I think you talked about, that we all have an ability and a responsibility to create magic and you can go do that. And those are the moments I think that you wanna capitalize on every single time that you see them because that's what brings me back.

56:15It's that golf shot that lands four feet from the hole after you've been slicing them into the woods all day long that goes, how are we gonna do this again tomorrow? That was fantastic. No matter what the day is, that little moment right there, no matter what happens that day, that moment, it makes me hungry to come back tomorrow. Yeah, I love that. I believe it. I love that. I feel like, you know, kind of we were talking earlier about the change and the shift in restaurant culture and a conversation I have a lot with a friend of mine who's a chef is, you know, some of the experiences that we had as young people coming up in the industry that are now looked upon as bad things or negative experiences, you know, free stages or, you know, maybe somebody yelled at you or maybe the pressure that was constantly on you is not sustainable and not healthy. And we kind of debate, you know, was that such a bad experience? You know, certainly it's not the way that things are done now and on paper, it's not the way things should be done. But I do feel like kind of talking about some of that magic of working in hospitality to me feels a little bit lost in the culture today, just because, I don't know, maybe that's not really a question.

57:27Maybe it's more of, if you know what I'm getting at. I think that somewhat speaks to the five love languages or the five tough love languages. Because I thought that was a really keen insight when it comes down to dealing with today's workplace culture and there's not a one size fits all to this. And I'm not saying that it should be the way that it was. I had a manager physically shove me in the middle of a dining room one time. That shouldn't happen anymore. But I don't know, I feel that the pendulum has maybe swung so far in another direction that it seems like we're still trying to work out how to find that balance, maybe. I think it's one of the great tragedies of how culture has evolved. That people think that what right looks like now is spending all of your time focusing on praise.

58:28That that is the best way to support your people. And I actually could not disagree more strongly with that. I think praise is so important. But if praise is affirmation, criticism is investment. If you are not willing to take yourself outside of your comfort zone and criticize the people that work for you in addition to praising them, then you're never gonna be having the hard conversations that help them get better. Now that said, to Brandon's point about the tough love languages, in the same way that we've gotten more innovative and creative and more intentional about all the different things we do in our businesses, we also need to get more intentional and creative and innovative in how we pursue critical feedback, which is yes, obviously shouting at someone and pushing them like, that's not right. It was never right, but now we know it's not right. But that doesn't mean that just because that's not right, we should stop criticizing people because it means we're also no longer investing in them.

59:32We just need to recognize that in the same way that the most gracious hospitality is one size fits one, so is criticism. You need to be spending enough time getting to know your people to understand what will land, what will they be able to hear? What do they need from you in order to hear? But if you're not investing in your team through celebrating the way they do something well, but also through holding them accountable when they fall short, I don't think you're actually playing your entire role as a boss. You're not helping them to improve and that needs to be a part of the promise. The promise needs to be, come here. We have a great place. There's awesome people. You'll be fulfilled. We're gonna give you empowerment. It's all gonna be awesome. You're gonna make a living wage. You're gonna be able to pay your bills. And by the way, when you one day leave this place, you will be better for having spent the time here. And in the absence of creating a culture where feedback is normalized, both positive and constructive, I don't think any leader has the capacity to make and fulfill that last promise.

01:00:39Yeah, my husband is a chef and he'll say to our cooks sometimes, he'll say, hey, listen, you're not gonna work here forever. And I need to make sure that the next place that you work, when you say that the last place you worked was here, that you brought some good skills and good habits into that next place. Yeah. It's a true story. I think that I have a, one of my proudest things is this new restaurant. We've hired a leadership team for it. And I didn't hire one person outside of the company, every single person. And I have a leadership development team that we meet once a month. They just read, we do a book every month. They just read this new book, Unreasonable Hospitality, which my entire leadership team has now read. And we're not all on the same page yet. I think we're pretty damn close, but we're not 100% there in execution every day. There's a constant reminder that, hey, that was an opportunity we missed.

01:01:40Thank you for having everyone read that. That's very honoring. I appreciate it. Well, like I said, it's been rolling around in mind and Stephen's mind, Stephen's are the owner of our restaurants. It's been rolling around in our minds. This is it. And like, this is almost like the playbook. You know, it's a, there's so many good moments. I'm gonna go back to the book for a second. I'm gonna change my train of thought, because I thought there was a turning point with you guys in what you were doing. And by the way, when you got your four star, when I'm driving in my car listening, and when you guys got the four star and the guy in the restaurant is like, four stars. I had like tears coming out of my eyes. Okay, I'm like that sappy. I'm terrible. I'm like, hell yeah, man, they did it. And I'm in my car and I literally have like, my eyes are welling up because I'm just like, I know, I felt it. I felt what that would be like in my restaurant. I read that entire book, envisioning it at this restaurant. And it was an amazing moment. But in, I think it was 2007, rising star, James Beard, Daniel lost.

01:02:50And you guys were there. You're sure he's gonna win. David Chang wins. And he loses. The way that you guys responded to that, I thought was a major moment to build your team. And I thought that dealing with the moments where you fail and how you lead through those moments are some of the most important parts in a leader's journey. When building a team and understanding what the goal is, would you talk about that a little bit? Yeah. After he lost, I was there, I think, when it's easy to be a good partner to someone in the good times, it's more difficult to be a good partner to someone in the bad times. And so I was, you can either mourn the loss of something or you can celebrate all of the reasons why you were even in a place to lose in the first place.

01:03:51Right? And I think during those moments where, okay, it was Daniel that was nominated for the award, but it was our entire team, right? There's no individual, right? Sometimes it's someone's name on a plaque, but that's an entire team of people that works hard for any of these things. And everyone lost. And I think in those difficult moments, that's when you actually need to bring people together. That's when you need to hold them close. Not dissimilar to when your kid is crying. It's not like, all right, well, I'm in a bad mood. I'm going home. You hold your kid. In the book, I talk about one of our regulars who I will forever remember this quote. We're talking about bottles of wine. And he goes, I don't drink my bottles of wine on my best days. My best bottles of wine on my best days. I drink my best bottles of wine on my worst days. My best days are already great. They don't need a great bottle of wine. It's the worst day that I need a good bottle of wine.

01:04:51So I would encourage you the book, The Culture Code, which I read recently. It kind of goes through a bunch of different companies. And my favorite part is where he talks about Popovich and the culture at the San Antonio Spurs. And it tells a similar story about this kind of thing. And you guys should read it. It'll be very inspiring, but it talks about like in moments of loss, that's the time to bring your team together, to like give them the space and the grace to fully feel the weight of their disappointment, but to do it together. Because adversity is a terrible thing to waste. And the way that a team can fully come together and bond, the way that a group of people can cease being a collection of individuals and come together as a team, there's just as much profound opportunity to do that, if not more profound opportunity to do that in the hard moments as there are in the good ones.

01:05:59She's like, yep. I mean, yeah. So there's another thing and we're getting, we don't have a ton of time left. And I want to be respectful of your time. Speaking of time, perspective. There's a moment in the book where you said, your father says perspective has an expiration date. Can you elaborate on some of that? Because I think that's a really interesting, it's an interesting take. And I don't want to butcher it by trying to give a setup for it. But I really thought that was really interesting. Well, no, I think it's especially applicable when you say that every one of the people going over to open this new restaurant have all been grown from within. My dad would always have me journal a ton growing up, especially as I started going through my career when I was a busboy, he wanted me to journal a lot. When I was a host, he wanted me to journal a lot as a server, as a cook, as a manager, as an assistant general manager, as a controller, as a purchaser, as a general manager.

01:07:06All because he would always say like, and by the way, this applies every time I promoted someone from a server to a manager, their superpower in the beginning was they had profound empathy for the people that reported to them. Anyone who's ever run a restaurant where you promote servers to managers should be able to relate to this. That is they're learning the ropes of being a manager, but their superpower in that moment is they understand the world of being a server better than any of the other managers do. But the reality is, is a year later, you have less empathy for them. Like you start to lose that perspective because the more time you spend in this new role, the less you can relate to the other role. He would have me journal, not just what I was doing, but how I was feeling and as much as possible such that I could tap back into those perspectives as I grew in my career.

01:08:07He really wanted me to own my own company one day. He wanted that for me and he had faith that I would get there and wanted me to be in a place that when I did, I could have as much empathy for everyone on the team regardless of position, because I've done all of their roles. I just needed to tap back into how I felt when I did. But it's part of the human condition. Like you cannot hold on to that perspective forever. It will go away. And so you need to figure out how to tap back into it. My way was journaling. What I do is I do wine, I do different contests around the restaurant, like a two month contest. And at the end of the contest, the winner gets a Saturday night off and then they get, well, it's not that they can do a choice. They can double up or they can have the night off. You're gonna have a Saturday night off and then I come in and I wait tables in their section and give them all the money. And then I give them the option if they wanna make a salary that night, they can come in and be the manager.

01:09:11So if they wanna come in and lead the restaurant, they wanna see from our perspective, leading the restaurant, what that's like, because it might give them a different perspective and they can make double the money and they can manage me waiting on their tables. But it puts me back into that I'm in the middle of lineup. I gotta go get hands and full hands in and full hands out and all these things. And I have to learn every part of the menu again. And I'm like, oh, this is really tough. Why do we have to do all? Oh, and it puts me back into that role. And it's fun for everybody to see, hey, I'm waiting tables with you. This is gonna be fun. That is so fun. Like earlier when you were talking about what will you miss the most, I've been in this administrative role for such a long time. And it's been a long time since I've waited tables, but it's funny when I was waiting tables, all I could think about was getting to where I am now or this type of role. And now that I'm in this, I would give anything to go back and wait tables for a night. It just, in particular, I think about the restaurant I worked at in my 20s that was, your book got me thinking so much about this time in my life.

01:10:16Cause it was that just over the top hospitality, more of a fine dining restaurant. And I just, I missed it so much. If I could go wait tables there tonight, I would do anything. That would be amazing. I think we should do that. I think we should- Can I come work at Miracle? Let's do a big event for like the giving kitchen. And then let's have a bunch of chefs and restaurant owners be the servers. Oh, great. And then like, you can come and have Caroline wait on you and then we'll donate all the tips to the giving kitchen. And then all the, we'll just do like a big event. It'd be a lot of fun. Then all these people can scratch that itch. Well- Cause I bet you're not the only one, by the way. Oh, I'm sure. Yeah, I'm sure that's the case. I mean, we would have a ton of hands go up to go, Oh, I'll do that. I want to do that. Well, I have one question for you before we let you go. Earlier you mentioned and also in your book, you mentioned that, you know, when you like to have me time and decompress, you like to order Chinese takeout and watch trash TV. I need to know what kind of trash TV we're getting into.

01:11:17Oh, now we're getting into the real conversation. I like this. And let me also tell you same. So no judgment here. We're all here. I'll go first. I love The Bachelor. Well, you also said you're really getting into the bottom of the barrel. And I consider myself a bottom of the barrel scraper when it comes to my television choices. So I've got to know. So, okay, Vian, it's not for me to disclose their names, but there was definitely, I haven't watched The Bachelor in a long time, but there was a few years there where like me and five other people in the restaurant industry that you definitely know would all be watching the season at the same time. And there would be incredible text threads with real money down on who would win. Wow. That's what I'm talking about. I'll tell you what I'm watching right now. It's so bad. It's called Outer Banks. I watch two types of TV.

01:12:17I watch good TV with my wife and terrible TV alone. Outer Banks is currently my bad TV show. And by the way, if anyone from Outer Banks is listening to this, I'm sorry, it's not terrible. It's good. I hope the people from Outer Banks are listening. We have a lot of crossover between Outer Banks fans and our podcasts. It's funny. There's a lot of hospitality leadership that watches that show too. Are you a Vanderpump Rules person by chance? Are you into the Vanderpump drama that's happening all weekend? The Bachelor was the only reality TV franchise I ever really watched. I'm lesser, like not bad TV, like reality TV, I like a short sitcom or TV show that's just not great, but I'll tell you why. I like TV that has enough going on that it quiets my mind, but not so much going on that it fully engages it either.

01:13:21I think there is intention behind it. Turns off the voices, but it doesn't take over. It turns off the voices and doesn't add any new ones. There you go. I love it. I find myself when I get sick. I don't allow myself to put my own oxygen mask on too often, but my oxygen mask comes on when I tear tendons in my ankle or you get COVID. I've had COVID once throughout this entire thing, but when I did, I had to quarantine for five days in my bonus room, which is where the good TV is, and I was like, you mean I got five days with the good TV and nobody, kids can't even come in the room right now? They're not even allowed to come in here? Open the door and throw some food in every once in a while. Well, I'm like, I haven't seen, I never saw Mean Girls. And so I'm like, oh, I'm going to, nobody's going to watch me watch that. I'm watching Mean Girls. I'm going to watch, I started watching all these shows and I'm like, this is beautiful.

01:14:25And I didn't feel any guilt for it because I feel guilt if I just lay back and don't do anything. I'm just constantly going, going, going. Yeah, well, I got kids and my wife's busy. You can't say to the person that works for you that they need to put on their own oxygen mask if you are not also doing the same. It's a true story and I'm working on it. I'm giving you the language to actually allow yourself to do it as a part of your job, which hopefully removes some of the guilt from it. I do other things. I like to hike and I do other things where I, I get to do this podcast. Honestly, doing this podcast for me is that. You know, this being able to talk to other people is a great way for me to ideate and listen and learn other people's stories. I love, you know, reading and those, I do find time to do that. That stuff really is oxygen mask stuff. But if I'm totally clocking out, I have to be sick. You're watching Mean Girls. I got to have the flu. If I have the flu and I feel like hell, I can watch, I can watch, you know, trash TV and feel totally good about it.

01:15:29Every time I see you for the rest of my life, I'm just gonna be thinking about Mean Girls. I love it. Guys, I've so enjoyed the time together. This has been a gift. Thank you so much. It's nice to spend the time and I hope to see you in person down there at some point soon. I have one last thing and it is not a question. It is the Gordon Food Service Final Thought. They're our title sponsor. They're amazing. If you were to leave us, you get to take us out. Whatever you want to say, as long as you want to say it, a final thought that you want to leave our listeners with. And then we'll bid you a wonderful day. I was with a group of people yesterday and they asked, how do I find inspiration like are there moments where I'm just feeling uninspired because I'm not out in the world as much as I used to be?

01:16:29Or, I mean, I shared how when I was a kid, my dad would always say, keep your eyes peeled. And that was his way of saying like, if you're paying attention, there are things everywhere that can inspire you. And I shared the story of this place called Lambert's House of Throat Rolls. Do you guys know Lambert's? It's right next to my hometown in Alabama. There's, yeah, I know it well. I do not. Okay, so Lambert's is this like big Southern restaurant in Alabama. Wait, why do you know? I'm sorry, why do you know Lambert's? I have to ask. I don't mean to interrupt you. One of my happy places is a cross country road trip. And I love roadfood.com where you can go on roadfood.com wherever you are and press the find my location. And it tells you about cool places that are around you. I think anyone that does a road trip and doesn't use roadfood.com is missing an opportunity. And it brought me to Lambert's. So you go to Lambert's, they serve chicken, fried steak, fried chicken, cornbread, chicken and dumplings, whatever.

01:17:35But then halfway through the meal, at the front of the room, this guy pushes out this big cart of freshly baked rolls. And then everyone in the dining room starts putting up their hands. And in John L. Way fashion, he just starts throwing rolls across the dining room to people all over the restaurant. Lift up your hand, you catch this piece of bread that's being thrown across the room for you. And it is because of that, that the restaurant is on the map. I mean, it's literally now a part of the name Lambert's House of Throwed Rolls. Throwed Rolls meaning literally- They're gonna chuck them at you. Throw them at you. And I always think about like how that came to pass. And maybe it was a family restaurant. Like the kid was coming up and like sat down at a family dinner and said like, hey dad, I have this great idea. I was thinking maybe we could like, we're just putting the bread down on people's plates. Like idiots, why don't we throw it across the room? Wouldn't that be cool? And the dad got mad at him, but then the mom was like, hold on, we can't invite them into the organization if we don't allow them to have a voice. And then they tried it and it took off. I'm inspired by that place.

01:18:36Because what that element of the restaurant shows me is they have a culture where they let ideas breathe, where there's no bad idea from the onset. Even an idea that seems terrible has allowed the space to breathe for long enough to see whether there's a reason for it to live. And I think it breaks my heart sometimes when I think about how many unbelievable innovations never saw the light of day because they were killed too quickly in a boardroom somewhere. All to say, keep your eyes peeled because if you are paying attention, it's pretty cool how inspired you can be by something as simple as someone throwing a piece of bread across a room. Enough said. Will Gadara, thank you, thank you, thank you for joining us today. It's been a pleasure. Have a wonderful rest of your day.

01:19:36Thank you, Will. Thanks, guys. All right. So that episode was a ton of fun and it brought back so many memories as I listened to that again just of that day and after reading Unreasonable Hospitality two more times. Gosh, you listened to an episode and you're like, I wish I would have asked him this. I wish I would have asked him that. Maybe he'll come back on the show again. What an amazing gentleman he is. Again, thank you to Will Gadara for joining us on Nashville Restaurant Radio. Do wanna give a big shout out to Robins Insurance and Matthew Clements. Guys, any insurance that you need, do not call one of these big national brands. Call your local guy. Look in the show notes. I'm gonna have Matthew Clements information in there. Also, Gordon Food Service, Super Source. You guys are absolutely amazing. Jason Ellis, our Super Source and Cytex. Cytex is your linen company.

01:20:38If you need linens, tablecloths, anything, these are companies, again, we've done negotiations with and are willing to work with you. I've done so many amazing things. Jason Ellis is amazing over there. Ross Chandler at Cytex. Paul Hunter at GFS, just amazing guys. Look forward to hearing from you and hope that you have a wonderful rest of your week. We'll be back next week with something new. Hope you guys are being safe out there. Love you guys. Bye.